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[19 Jun 2011 | No Comment | ]

I’ve been doing some work recently with The Times, helping them out on a feature about the issue of unemployment amongst the over 50’s. I was called upon to offer my expertise on how job seekers can use social networking to help them find work. The feature was based on a number of case studies, two of which I spent the afternoon with, coaching them through the different sites they could use and tactics they could implement. The piece is now live online (behind pay-wall I’m afraid):
http://www.thetimes.co.uk/tto/career/article3039242.ece
http://www.thetimes.co.uk/tto/career/article3039002.ece
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[2 Aug 2010 | One Comment | ]

I had an interesting meeting with an experiential/alternative reality agency today who develop group events all based on unique, game playing experiences. These could be bespoke interactive experiences based on treasure/scavenger hunts to fully blown immersive events where the player is not sure who the other participants are and who are part of the game itself. Although I’m pretty sceptical about the number of people who actually participate in these experiences, the amount of PR and buzz that is generated means that the brand/organisation who have commissioned such activity get …