On Thursday I was invited by the PRCA to present at one of their morning breakfast briefings on ‘Forward Thinking Brands Experimenting Online’. What a lovely subject area to cover! I have attached the Prezi below but it would probably help by explaining that I centered the deck around: ‘where we are now’ with social media, loyalty vs. commitment (the sales vs. popularity debate) and emerging digital tactics to watch out for. I could have dedicated another hour to content generation and encouraging content creation but perhaps next time…. Thanks …

This is so funny and perfectly sums up those times I’ve been sitting in a social media/digital marketing events thinking “no wonder people think this stuff is hard to grasp…I don’t even know what they’re going on about…’ It doesn’t mean you look smarter people!!
Great video which I’m sure I’ll start including in some of my work decks moving forward

Jesse Brown – The Guru